Happy GOOD FRIDAY.. I hope you've had a happy day - I had a wonderful day with my family. I'm feeling pretty lucky tonight. And very full! OKAY....
The hottest news for Australian fashion retail this week was the Opening of ZARA, Pitt St Mall, Sydney. On Wednesday Night.
The store opened with an excellent turn out from an A-list crowd! Lapping up the Zara wear.
Zara has designed a collection specifically for Australia's southern hemisphere seasons, which incorporates key looks now hitting the runway. The hottest colour is CAMEL/CARAMEL/NUDE..you know what I mean! However, ZARA are really picking up on the Brights which are huge Overseas. See this page from Harpers BAZAAR, UK (March 2011) - Editor's Picks:
Zara's chief communications officer Jesus Echevarria was in town for the opening. AND the most wonderful news is that they are holding the similar price points to their International stores.
Jeans and cigarette pants are priced from $69, trench coats start from $120 and dresses are around $120.Australia is the 78th country to become home to the brand, owned by Inditex, which first opened in Spain in 1975.
Today there are 1700 stores worldwide, which last year generated sales of more than E8 billion ($A10.87 billion). A brilliant retail giant.
Apparently, there will be twice weekly stock drops. Which will make for constant fresh updated looks - Awesome!! SO WOMEN, MEN AND KIDS its all there for you in lovely SYDNEY Town. With MELBOURNE store opening later in the year. Next to DJ's in Bourke St Mall. I'll keep you posted.
Viva La ZARA!
Joey
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